The global push towards sustainability has been gaining momentum, and the textile industry is no exception. One of the most innovative solutions in this space is the combination of LENZING™ ECOVERO™ viscose with REFIBRA™ technology. Together, these technologies offer a transformative approach to circularity in textiles by reducing waste and minimizing environmental impact while maintaining high-performance fiber quality.
LENZING™ ECOVERO™: A Sustainable Viscose SolutionLENZING™ ECOVERO™ is a branded viscose fiber known for its environmentally responsible production process. Unlike traditional viscose, ECOVERO™ is derived from wood sourced from FSC® or PEFC™ certified forests. The production process generates up to 50% less water and CO₂ emissions compared to generic viscose, which makes it an ideal choice for eco-conscious manufacturers and brands.
REFIBRA™ Technology: Closing the LoopREFIBRA™ technology is Lenzing's fiber innovation that integrates both pre- and post-consumer textile waste into new fibers, drastically reducing textile waste destined for landfills. REFIBRA™ enables the recycling of cotton scraps and used clothing, blending them with wood pulp to create high-quality viscose fibers. LENZING™ ECOVERO™ with REFIBRA™ incorporates a minimum of 20% recycled cotton, further driving the transition towards a circular economy.
Unlocking the Potential of a Circular Textile IndustryBy combining the sustainable wood sourcing of ECOVERO™ with the textile recycling capabilities of REFIBRA™, Lenzing has opened up new possibilities for reducing the environmental impact of fashion and textiles. This partnership offers manufacturers and brands a solution that not only meets consumer demand for eco-friendly products but also helps address the significant issue of textile waste.
The push towards circularity in textiles is part of a larger movement that encourages the reuse, repurposing, and recycling of materials at the end of their lifecycle. As more brands and manufacturers adopt circular models, the industry moves closer to a sustainable future. Lenzing’s innovations are playing a pivotal role in this shift, and with partners across the industry, they are setting new standards for responsible production.
Lenzing’s commitment to a circular economy goes beyond fiber production. Through collaborations with industry initiatives like Accelerating Circularity and the Circular and Sustainable Textile and Clothing (CISUTAC) consortium, the company is working on tools, processes, and innovations that aim to scale circular supply chains across the textile sector.
A Path ForwardThe integration of LENZING™ ECOVERO™ with REFIBRA™ technology represents a significant leap toward a circular textile economy. By offering fibers made from sustainable wood and recycled textile waste, Lenzing empowers brands and manufacturers to contribute to a cleaner, more regenerative fashion ecosystem. As this technology expands, the potential to close the loop in textile production becomes more achievable, aligning the industry with broader sustainability goals and reducing its carbon footprint.
By making these fibers accessible globally, Lenzing is leading the way in making circular fashion not just a possibility but a reality for the industry.
